Media Appearances

Le Devoir

COFFEE IN EVERY SAUCE

Sophie Ginoux writes about various Barista by-products, all made with coffee.

La Presse

MAKING LATTE ART AT HOME

Sylvain Sarrazin talks about the hours of practice, steps and technique involved in making lattes that taste as good as they look! The National Barista Institute's latte art training course is just one of the suggested courses for learning the rudiments of latte art.

OPENING OF THE BARISTA COFFEE SHOP

Émilie Côté talks about the opening of the Barista coffee shop in a former gunsmith's shop in the Chabanel district. A place that brings together not only a café, training space and offices, but also the production and roasting of Barista coffee.

TRAINING COURSES FOR COFFEE ENTHUSIASTS

The Institut National du Barista's training courses are among La Presse's suggestions for coffee enthusiasts who want to deepen their knowledge of coffee and improve their barista technique at home.

THE IMPORTANCE OF SOCIAL NETWORKS FOR ATHLETES

La Presse's Simon Drouin attends a training session given by Barista co-founder Alex Sereno on how to use social networks to position and enhance your personal brand. From retailers to top athletes, Alex shares his advice and experience on how to create relevant content effectively.

HOW IS COFFEE DECAFFEINATED?

Some decaffeination methods use solvents, but are they bad for your health? The L'épicerie team examines this question in detail, and also explores the taste of decaffeinated coffees obtained using these methods.

TEST BENCH: THE MOKA COFFEE MAKER

Radio-Canada's L'épicerie program explains and tests the various alternatives to the expensive high-pressure espresso machine. The moka coffee maker is a good alternative, as Alex Sereno proves in Banc d'essai by testing eight different moka coffee makers.

TEST BENCH: PLANT-BASED DRINKS

On the test bench of Radio-Canada's "L'épicerie" program, our team tests plant-based beverages to find out which one is best for your coffee! On the menu, we compare drinks made from oats, soy, almonds and peas!

TEST BENCH: THE FILTER COFFEE MAKER

On Radio-Canada's "L'épicerie" program, filter coffee makers are under the microscope! As coffee experts, our mission was to compare five filter coffee makers that let you choose the strength of your coffee.

TEST BENCH: GROCERY STORE FAVORITES

Alex was invited to appear on Radio-Canada's L'épicerie as a coffee expert to explain different espresso coffee makers and justify their purchase.

4TH EDITION OF CAFÉ FEST

Kim Sullivan meets Alex Sereno to discuss the 4th edition of Café Fest and how the event is expanding outside the major urban centers.

CAFÉ ACCRO

Josée Bélanger explains her passion for coffee and how she became a brand ambassador: café barista!

COFFEE CULTURE IN SPORT

On 98.5 fm's "Isabelle" program, Alex Sereno is the guest columnist as a coffee expert to talk about the product, its benefits and coffee culture in sport, particularly cycling.

BARON MAG

Café Barista was cited in Baron mag as one of Canada's top microbreweries.

RENDEZ-VOUS VOYAGES CAFÉS

Avenues.ca promotes travel/café conferences given by comedian and globetrotter Jean-Michel Dufaux and entrepreneur and coffee expert Alex Sereno.

INSTITUT NATIONAL DU BARISTA: DEMOCRATIZING COFFEE

Drawing on its expertise in the field, the Montreal microbrewery has launched the Institut National du Barista and a coffee guide, with the aim of democratizing coffee-related knowledge.

CAFÉ 101 IN MONTREAL

Alex explains to Voir.ca magazine some of the basics of good coffee. He also shares a few tips for choosing the right equipment, based on our knowledge and appreciation of the subject.

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